Social Media Professionals

As part of a class project, I joined a group on LinkedIn called Social Media Today, and I commented on a questions that asked, “Is it necessary to have a dedicated social media department, staff or can a social media strategy be just as effective without one?” Here is the link to that group discussion board. I believe it is essential to have dedicated social media professionals in your organization to effectively monitor, listen to, and respond to comments and posts made by clients and customers. Also, this team of professionals would play a vital role in an organization’s crisis communication plan because they would be the first responders to posts, rumors, and comments about a crisis on social media platforms. This team would know what to say, when to say it, and where to say it.

Check out my LinkedIn page by clicking on the button on my sidebar. Thanks!

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s